logo

Guidelines For Managers

Model Guideline #6

Show me a typical guideline for -

A Project Business Case

Guideline Goals

  • To provide a consistent format for presenting a Business Case to justify funding for the continuation of the project into its Phase 2
  • To enable comparison of competing projects, including the resources and funding required and their relative priority class

Expectations - 1

Towards the end of Phase 1 - Concept, a Business Case will be prepared.

The Business Case should justify the project by including:

    • A clear statement of the opportunity/need/problem to be met/solved
    • A statement demonstrating consistency with the organization's corporate direction
      • I.e. the Strategic Business Plan

Expectations - 2

  • The quantifiable benefits to be derived
  • Unquantifiable benefits
  • Underlying assumptions
    • That can be validated at any subsequent time in the project life cycle
  • Potential alternatives
    • That could meet the same objectives
    • Or, the effects of not doing the project at all
  • A high level "Order of Magnitude" Cost Estimate

Expectations - 3

  • Summary of corporate resources required
  • Recommended priority
  • Summary recommendation for the project
    • I.e. the reasons why it should, or should not, proceed and at what level
  • The project's Key Success Indicators
    • By which it will be managed and judged

Expectations - 4

The Business Case, including the funding identified, must be approved before the project proceeds into Phase 2 - Definition

Particulars - 1

The Business Case format should be designed to standardize, familiarize and facilitate comparison amongst competing projects or comparison with previous projects

Particulars - 2

A Business Case justification may fall into one of several categories:

    • Short-term economic advantage
      • E.g. immediate profitability, cost-effectiveness or satisfy a "Window of Opportunity"
    • Long-term advantage
      • I.e. so-called "strategic positioning"
    • Necessity to meet environmental, regulatory or safety requirements
    • Service replacement, upgrade, image renewal, etc.

Key Success Indicators (KSIs) - 1

KSIs are those project management indicators that

    • Are determined at the beginning of the project
    • Are listed in order of priority
    • Reflect directly on the key objectives of the project, and
    • Provide the basis for project management trade-off decisions during the course of the project

Key Success Indicators (KSIs) - 2

And KSIs that, after completion of the project,

    • Are most likely to result in acceptance of the project and its product
      • By the project's stakeholders
      • As being successful
      • In terms of 'customer' satisfaction
    • And can be measured
      • At some time, in some way, on some scale

Definitions and Responsibility

Definitions to be included

    • Strategic Business Plan, Business Case, Project Priority Class, Key Success Indicators

Primary responsibility

    • Concept Phase manager

Responsible to

    • Project Sponsor